First impressions are important, we can all agree on that. And while the rule of dressing for the job you want (not the job you have) is still very relevant, in the 21st century that first impression now translates into your online presence, branding and general visibility.
The Power of a Polished Online Presence
In a world where anything can be googled, people and businesses alike are held to a higher standard than before, where the larger your online presence, the more trustworthy something is seen as. An online presence can refer to your LinkedIn profile, other social media accounts, posts, interactions with others, and even online reviews where relevant.
But the ultimate source of truth online? Your website! Making sure that your business is easy to find, user friendly, and easy to navigate ensures that people who visit your page stay on there.
Your Website: The Ultimate Source of Truth
Social media is king, that’s what we hear day in and day out, and while modern marketing has evolved to make this true, social media is not the only online tool for your online presence. A good website gives you complete control over the narrative and how you present yourself.
Social media can be finicky, while it’s always best practice and necessary to incorporate social media into a good marketing strategy, it has its limitations.
Think of the ever-changing algorithms, and how it can be unpredictable in how it chooses to showcase your content (if it does), as well as all the distractions! Ultimately social media will always try and keep the user engaged, and if your content doesn’t live up to its standard, your post gets pushed behind the latest viral meme.
With your website, you control the content, how it’s presented, and you keep them on your page, no distractions, just make sure it’s pretty enough that they won’t want to click off, but we can help you with that.
Synchtank: Your Solution for a Standout Site
Synchtank’s branded front end websites offer a simple and sleek solution that allows you to showcase your music internally and externally, letting you decide the navigation of your website, highlight what you want to showcase, and with a music player added so everyone can listen to your tunes while doing so!
Our templates allow you to maintain a professional and consistent image, while the flexible options make sure that it fits your brand across all interactions, with the ability to change the colors, add logos, and personalized imagery.
What if you’re not a tech wiz? No problem, we’ve done all the work so you never have to read a single page of “coding for dummies”.
We give you all the options at the click on a button!
- Search capabilities
- curated playlists
- advanced filtering options
- a music player
- And the most important part, we help you sort your metadata!
So that not only does it look perfect, but it’s easy to sort through your catalog.
This saves you time and hassle, and makes it easier for others to find what they’re looking for, turning you into their top choice when it comes to discovering music, all wrapped up in a perfect package with your branding at the forefront.
Want to learn more about what we can do together? The Synchtank Core Platform has so much to offer, get in touch with us!
