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Unlock the stories behind sync, metadata, and innovation with actionable insights that power the music business forward.



Amy Hegarty: You Can't Transform a Business Without Change
Leading Synchtank through transformation has meant making tough choices, repeating the strategy until it connects, and proving that empathy and accountability can coexist. Here are the honest leadership lessons from two years in the CEO chair.

Amy Hegarty
21 hours ago5 min read


AIMS in Synchtank: Four Common Misconceptions
Discover four common misconceptions about AIMS AI music search in Synchtank, from audio and lyrics search to metadata tagging and finding hidden tracks in your catalog.

AIMS
2 days ago3 min read


The Lifecycle of a Track in a Production Music Library
In this article, we follow the full lifecycle of a track from its initial composition to its final screen placement, highlighting where asset management matters and why effective metadata practices are essential to commercial success.

Carmen Mas Franco
Oct 83 min read


Meet Amy Hegarty: The Woman Leading Synchtank Through Change
Meet Synchtank CEO Amy Hegarty as she reflects on leadership, change, authenticity and the lessons shaping the next chapter of Synchtank.

Amy Hegarty
Oct 64 min read


Music Publishing Catch Up: BMG & Concord Complete Landmark Merger, Global Publishing Revenue Grows by 9.6%, Major AI Lawsuits & More
From landmark mergers and major catalog acquisitions to escalating AI copyright lawsuits, global roster expansions, growing global publishing revenues, and key executive moves, we’ve compiled the top industry reads you need to know.

Carmen Mas Franco
Oct 18 min read


Amy Hegarty: You Can't Transform a Business Without Change
Leading Synchtank through transformation has meant making tough choices, repeating the strategy until it connects, and proving that empathy and accountability can coexist. Here are the honest leadership lessons from two years in the CEO chair.

Amy Hegarty
21 hours ago5 min read


AIMS in Synchtank: Four Common Misconceptions
Discover four common misconceptions about AIMS AI music search in Synchtank, from audio and lyrics search to metadata tagging and finding hidden tracks in your catalog.

AIMS
2 days ago3 min read


Meet Amy Hegarty: The Woman Leading Synchtank Through Change
Meet Synchtank CEO Amy Hegarty as she reflects on leadership, change, authenticity and the lessons shaping the next chapter of Synchtank.

Amy Hegarty
Oct 64 min read


Soundtracking the Future: Production Music's Growing Role in a Shifting Media Landscape
Industry leaders from PRS for Music, MCPS and the Production Music Awards discuss creative excellence in gaming and TV soundtracks, ahead of the 12th annual PMA ceremony.

Meg Adams
Jul 311 min read


Auditing Your Assets: How to Run a Quick "Health Check" on Your Music Rights Data
We sat down with three members of the Synchtank team to get their honest take on what bad data actually looks like in the wild, what it costs, and exactly where to start if your catalog needs attention.

Meg Adams
Jun 410 min read


What Your Artist Manager Wishes You Knew?
In this article we interviewed four artist managers to hear from their point of view the challenges they face, what they wish their partners understood, and how labels, publishers, and production music companies can work better with them every day.

Meg Adams
May 2119 min read


The Lifecycle of a Track in a Production Music Library
In this article, we follow the full lifecycle of a track from its initial composition to its final screen placement, highlighting where asset management matters and why effective metadata practices are essential to commercial success.

Carmen Mas Franco
Oct 83 min read


The Independent Music Business Is Going Global
Last week we attended AIM Connected hosted by the UKs Association of Independent Music. In this article, we explore the deep dives and discussions from the day.

Meg Adams
Sep 145 min read


Production Music Association Announces Nominees for the 12th Annual Mark Awards
The Production Music Association, one of the industry's central awarding bodies for recognizing excellence across the global production music community, has announced its nominees for the 12th Annual Mark Awards.

Meg Adams
Sep 102 min read


Micro-Licensing: How to Market Your Music Catalog
In this blog we’ll explore the concept of micro-licensing, the involvement of marketing and how this can be a true revenue generator for catalog owners with hundreds and millions of tracks.

Meg Adams
Aug 66 min read


Takedowns: "Restrict, Don't Delete" as a Rights Management Mantra
What does a music takedown really mean? From DSP delisting to sync license expiry, learn why rights management systems must restrict, not delete, historical data.

Carmen Mas Franco
Jul 233 min read


The Remote Catalog: How to Manage a Global Creative Team with a Centralized Asset Hub
Discover how a centralized asset hub transforms remote music management by unifying metadata and accelerating global sync pitching.

Andrea Zuckermann
Jun 253 min read


Synchtank Report - Communication Breakdown: Complexities and Solutions in Music Rights Clearance
Our latest report exposes the disjointed processes behind sync clearance and identifies solutions to key challenges.

Synchtank
Nov 10, 20221 min read


Music Publishing in the Age of The Songwriter Report - Part 4: Digital Drivers of Growth
In the final part of our report, we examine existing & emerging income streams, and how music publishers can capitalize on new opportunities.

Synchtank
Jul 13, 202228 min read


Music Publishing in the Age of The Songwriter Report - Part 3: Economics, Transparency and Equality
Part 3 of our report focuses on the debate around music streaming economics and how songwriters can be more fairly remunerated in the digital age.

Synchtank
Jul 6, 202247 min read


Music Publishing Catch Up: BMG & Concord Complete Landmark Merger, Global Publishing Revenue Grows by 9.6%, Major AI Lawsuits & More
From landmark mergers and major catalog acquisitions to escalating AI copyright lawsuits, global roster expansions, growing global publishing revenues, and key executive moves, we’ve compiled the top industry reads you need to know.

Carmen Mas Franco
Oct 18 min read


Music Publishing Catch Up: Pophouse Acquires A Stake in Iron Maiden, US Music Publishing Revenues Hit $7.3B In 2025, Auditing Your Assets & More
From major acquisitions and catalogue deals to global signings, legal developments, investment, market insights, and the latest facts and figures, we've rounded up the essential headlines, along with a selection of thought-provoking reads you may have missed.

Meg Adams
Jul 169 min read


Music Publishing Catch Up: Primary Wave Acquiring Kobalt, Bad Bunny Seeks $465,000 in Legal Fees & More
2026 has already started off to be an interesting year for music publishing so let’s take a look back at Q1 on all the essential news.

Andrea Zuckermann
Mar 269 min read

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All Blogs


Trick or Treat: The Scariest Horror Movie Samples
Sampling gets spooky as Kriss Thakrar breaks down some of the scariest horror movie samples in songs.

Kriss Edward Thakrar
Oct 29, 20256 min read


The 10 Scariest Uses of Songs in Film
It's Halloween and that gives us a great excuse to write about music in scary films (and eat anything containing sugar). Some of the songs are downright creepy in their own right, some were corrupted by the film. Here's our top 10: 1) "Jeepers Creepers" in Jeepers Creepers (2001) A whole film franchise was created around this weird little number, composed in 1938 by Harry Warren with lyrics by Johnny Mercer. Essentially there's a monstrous demon called "The Creeper" who potte

Emma Griffiths
Oct 26, 20254 min read


Summer, Sports & Sync with Carly Reid from WMG
WMG has had a fabulous summer of syncing music to huge sports moments, so we sat down with Carly Reid to discuss how her and her team have seen such great success in sport this year.

Meg Adams
Sep 25, 20256 min read


Anticipating the Future of Music and Media: What Lies Ahead in 2025?
To spare you the deep dive, we've compiled the key insights, expert analyses, and market forecasts into this essential summary.

Meg Adams
Feb 21, 20259 min read


Anticipating the Future of Music and Media: What Lies Ahead in 2024?
We dissect and wrap up expert predictions for the music, media and entertainment industries in 2024 and beyond.

Meg Adams
Jan 10, 20249 min read


Movie On Up: Action Time For Film Soundtrack Acquisitions
What is behind the recent flurry of activity? And what does investment in film and TV music offer that chart-oriented investments do not?

Eamonn Forde
Mar 14, 202310 min read
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