We run through the latest and greatest in sync licensing and music supervision over the past week, including the latest industry news, advice, and deals.
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Analysis
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Advice Analysis
Reimagining the Album Release in an Era of Atomic Consumption
by Cherie Hu Sep 08, 2016Music-tech writer Cherie Hu presents four methods that the music industry can adopt to reimagine and revamp its own marketing by leveraging the rise of atomic consumption.
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Analysis
Projecting Trends: Do Streaming Services Now Compete with Labels?
by Bas Grasmayer Sep 05, 2016With streaming services increasingly investing in their own original content, digital strategist Bas Grasmayer examines the impact of this on the music industry, and the implications for record labels.
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We run through the latest and greatest in sync licensing and music supervision over the past fortnight, including the latest industry news, advice, and deals.
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Analysis
Projecting Trends: How Piracy Changed Music Discovery & Licensed Services Pushed It Forward
by Bas Grasmayer Aug 22, 2016As we continue our ‘Projecting Trends’ series, digital strategist Bas Grasmayer takes a look into the history of online music discovery, and what the present tells us about the future.
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Advice Analysis
Projecting Trends: Bots, Recommendation Engines & the New Music Economy
by Bas Grasmayer Aug 08, 2016In the second installment of our ‘Projecting Trends’ series, digital strategist Bas Grasmayer takes a look at bots and recommendation engines, and what they mean for the music business.
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Our new fortnightly ‘Projecting Trends’ series, created by digital strategist Bas Grasmayer, examines the latest news in tech and the implications for the music industry. First up: A look at PokĂ©mon Go, AR, and Snapchat.
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A quick guide to our client BT Sport‘s approach to music, and the sync and promotional opportunities that they offer to artists.
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Analysis Entertainment Interviews
Synchtank’s Joel and Mike on the MusicBiz 101 & More Podcast
by Emma Griffiths Jul 04, 2016Joel and Mike chat catalogue management, selling efficiency, and all things music business with the guys over at Music Biz 101 & More.
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Advice Analysis
Music, exposure, and engaging with the indie gaming community
by Bas Grasmayer Jun 20, 2016Struggling to gain exposure for your music? Digital strategist Bas Grasmayer explains why you should be engaging with the indie video game community.
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Advice Analysis
Highlights from the CCC’s ‘Film Music – The Real Score’ panel
by Emma Griffiths Feb 15, 2016Last month we sponsored the California Copyright Conference‘s Film Music: The Real Score dinner in Los Angeles. We bring you the highlights of the behind-the-scenes discussion on how music gets put into films.
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Analysis Entertainment
5 Valentine’s Day playlists from Synchtank clients
by Emma Griffiths Feb 14, 2016We celebrate Valentine’s Day with a selection of romantic playlists from our clients, including Sub Pop Records and Ultra Music.