Written by: Synchtank
April 6, 2021

Synchtank Releases ‘Drowning in Data’ Report Focused on Royalty Challenges

We’re excited to announce the release of a new industry report, Drowning in Data: Royalty Accounting and Systems in the Digital Age.

The music business today is made up of countless revenue streams, all with endless volumes of micropayments and many billions or even trillions of lines of data to be processed. Music publishers and their systems are facing an uphill battle as data volumes continue to grow at an exponential rate and rights and payments become increasingly complex.

These are the systems that underpin the royalties ecosystem, and they are struggling to cope.

This is the focus of Drowning in Data – Royalty Accounting and Systems in the Digital Age, a new report from Synchtank which addresses these challenges and how systems can be primed to handle them over the next decade and beyond.

Key topics include:

  • The trends behind this explosion in data and how high data volumes will continue to rise in the years to come
  • How rights holders, artists and songwriters are losing out on what could be billions of dollars of revenue because of poor data management and a fragmented rights and payment landscape
  • The growing demands for transparency and how royalty statements, advances and payments are evolving
  • How data and technology can be leveraged to drive operational decision making and inform key processes including catalog valuations
  • The importance of modern, integrated royalty systems and the implications of building your own royalty system versus buying an existing solution
Written by: Synchtank
November 6, 2020

Introducing the NFL Music Library, Powered by Synchtank

For the first time ever, content creators can access the NFL Music Library in full via a new Synchtank-powered site.

The site provides greater access to easily search, sample, and discover the wide-ranging scope of their innovative work, from iconic classic NFL Films to current contemporary masterpieces and show themes.

Industry professionals and clients will have the ability to create user accounts to access many additional services, including:

  • Playlist and Project creation/share/collaboration
  • Audition/synch to user-uploaded video content
  • Direct licensing of exclusive NFL-owned music
  • New Release and News updates
  • And much more!

Not your average production music catalog, the NFL Music Library contains thousands of musical pieces that rival some of the all-time greatest film scores and mainstream hits. Best known worldwide for evoking powerful, dramatic moods that are felt, not just heard, NFL Music transcends “production music”.

“This for me has really been the culmination of almost 30 years of never having our music presented in the way I felt film and media producers needed it. Synchtank delivers this for me like no other systems could.” 

David Robidoux, NFL Films

The launch of the site marks a new and exciting chapter for NFL Music. “We’ve been looking for a cloud-based web solution to house our full library for some time now. Our composers are actively creating new music all year long, and we recognized the need to ensure this music is more readily accessible,” explains Peter Poulos, NFL Films’ Original Music Administrator.

“This for me has really been the culmination of almost 30 years of never having our music presented in the way I felt film and media producers needed it,” adds David Robidoux, Director of Original Music. “Synchtank delivers this for me like no other systems could.”